Empowering Your Team With Trade Marketing & Management Coaching
Our Winning Trade Process
Master Distributor Basics (as needed)
Understanding their contracts & certainly a proficiency in ‘distributor math’ are core basics for anyone in the CPG space. Their business practices are also unique. We provide our partners with everything they need to know.
Maximize Broker & Sales Agency Relationships
When it comes to trade spending, your broker partners are key. Roles & expectations need to be cystal clear. These teams are critical to winning retailer partnerships!
Review & Address Trade Accounting Approach & Systems
As trade management experts, we assist in all aspects of trade process development – including software procurement, setup & training if / as needed.
Drive the Trade Effectiveness Process
Most importantly, we work with your cross-functional leadership team to streamline & simplify the budgeting, planning, execution & settlement processes. Trade analysis will be part of upcoming trade planning.
Other Areas as Needed by Leadership & Investors
Your go-to resource for all things trade – related. Need resources to resolve deduction & collect repayments – we have the expertise. Need a presentation on trade progress for your board or investors – we are there.